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景红空间
 +86-21-31229000
市场副总监(年薪:50-70万)
地点: 上海市[Shanghai]
所属行业: 快速消费品(食品/饮料/烟酒/化妆品/保健品)[FMCG(Food/drink...
所属部门:市场部
需求人数:1
本科 | 33岁 -38岁 | 8 年工作经验 | 性别不限
发布日期:1999-01-01
职位描述

仲望咨询致力于为企业提供中高级专业人才的招聘解决方案。迄今已有23年多历史,现在已经成长为亚洲领先的专业猎头顾问公司之一。
Duties and Responsibilities:
To contribute to the success of our business with 1) the proud of THE Beauty Incubator of indies brands; 2) the ultimate destination of niche brands for personalized beauty experience to targeted customers
Responsible for marketing the prioritized Brands in our omni-channel, with end-to end-marketing solution
Partner with merchandise team to drive the awareness, affinity and sales of assigned Exclusive Brands

Including but not limited:
To fully understand the brand DNA, positioning and RTBs to Chinese targeted customers
To work with marketing internal share service team to craft and concrete marcom plan to drive the awareness, relevancy and trial
To work with cross functional team to ensure the marketing plan for certain brands landing and executed effectively in store and out of store
To become the 1st exclusive brand marketer and regularly provide insights to shape up the right partnership method with Brands to meet ultimate win-win situation

任职要求

8 years above of brand marketing experience in FMCG, with proven case on IMC (integrated consumer marketing).
Strong analytical mind. Able to read behind figures and identify business opportunities and area of improvement.
Able to take initiatives and make things done independently. Enterprise spirit and self-motivated.
An effective leader in team management and motivation.
Excellent communication and presentation skills.
Fluent English speaking and writing is must.